Skip to main content

Posts

Featured

Final Post - No Text Chapter - Social Media and Marketing

  Eaglesoft does not maintain dedicated social media accounts under its own brand. Instead, its marketing and promotional activities are conducted through Patterson Dental's broader social media presence on LinkedIn, Facebook, Twitter and Instagram. Among these, LinkedIn seems to be the most effective one for Eaglesoft. 

Latest Posts

Ch. 8 - Segmenting and Targeting Markets

Ch.10 - Product Concepts

Ch. 18 - Personal Selling and Sales Management

Ch. 16 - Promotional Planning for Competitive Advantage

Ch. 17 - Advertising and Public Relations

Ch. 15 Retailing

Ch 6. Consumer Decision Making

Ch. 5 Developing a Global Vision

Ch. 4 - The Marketing Environment

Ch. 11 - Developing and Managing Products